Illustration in web design is a huge trend right now. Websites want to stand out from the crowd and clearly communicate their brand. Illustrations with bright colours and bold humour can help you connect with your target audience and express your company’s personality.

A well chosen illustration style to represent your brand is a brilliant visual tool to make your site stand out from the crowd.

Niche, ethical start-ups are using illustration in web design to get their message across. They are particularly attracted to the organic and human made look of illustrations (even those created digitally). Illustration can unify a design and totally transform its look, feel and mood – whether it’s a multi-platform campaign, a series of graphics for an event or a simple brochure. There is just such beauty in a hand-drawn piece, with all of its imperfections. So far the trend for illustrations in vibrant colours is only going to get bigger in 2019.

Need an illustration for your web design project?

I’m web designer and a freelance illustrator. I work in both organic, hand-drawn styles and digitally (or a combination of the two). I illustrate for a range of private, editorial and commercial projects and illustrate regularly for Juno magazine. Illustration helps you stand out from the crowd in a distinctive way. Carving a niche for your company which is defined by personality and individual attitude.

If you’re looking for an illustration to fit your latest web or print project, you can contact me directly. You can also head over to my dedicated illustration site to view my latest work or email for commission enquiries or collaborations:

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